Consumers don’t deal with insurance planning issues every day. As a result, they want someone who will take the time to listen to their concerns while taking time to educate them on the issues.
They are also want someone who will keep their best interests in mind at all times while providing multiple solutions that will solve their needs and fit into their budget. At the end of the day most consumers are the same.
They are looking for peace of mind and financial security for themselves and those that they hold dear.